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INSTINCT · BE NATURAL

Instinct Be Natural Real Chicken & Brown Rice Recipe Dry Dog Food

Top 5 ingredients of Instinct Be Natural Real Chicken & Brown Rice Recipe Dry Dog Food are Chicken, Chicken Meal, Brown Rice, Oatmeal, and Barley. According to the guaranteed analysis, we calculated the starch ratio as 40.0%.

Composition of one cup as fed: protein 25.0%, fat 14.0%, fibre 5.0%, moisture 10.0%, ash, assumed 6.0%, starch, derived 40.0%
25%
14%
10%
40%
  • protein
  • fat
  • fibre
  • moisture
  • ash, assumed
  • starch, derived
Starch works out at 40.0% of this cup, close to the site average. Protein comes in at 25.0%. One cup carries 428 kcal.
PROTEIN
25.0%
STARCH, DERIVED
40.0%
KCAL / CUP
428
Compare With Another Food

Ingredient Wiki

FIRST 5 OF 32 COMPONENTS

Guaranteed
Analysis

As printed on the bag, measured “as fed”

Calories
3,763 kcal/kg
Crude Protein (min.)
25.0%
Crude Fat (min.)
14.0%
Crude Fiber (max.)
5.0%
Moisture (max.)
10.0%
Starch ratio (calculated)
40.0%

428 kcal per cup. This food is 90% dry matter. The conversion alongside removes the water so it can be compared with any other food, wet or dry.

Full Ingredient
Declaration

Exactly as the bag prints it, heaviest first

SALT DIVIDER

Chicken, Chicken Meal, Brown Rice, Oatmeal, Barley, Turkey Meal, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Dehydrated Alfalfa Meal, Ground Flaxseed, Menhaden Fish Meal, Natural Flavor, Salt*The Salt Divider. Ingredients are listed heaviest first, and a dog food needs very little salt, so everything after this point is present in an even smaller amount., Carrots, Vitamins (Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Apples, Blueberries, Cranberries, Montmorillonite Clay, Choline Chloride, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Potassium Chloride, Freeze-Dried Chicken, Yeast Culture, Dried Lactobacillus acidophilus Fermentation Product, Dried Enterococcus faecium Fermentation Product, Dried Aspergillus niger Fermentation Extract, Dried Trichoderma longibrachiatum Fermentation Extract, Dried Bacillus subtilis Fermentation Extract, Freeze-Dried Chicken Liver, Pumpkinseeds, Freeze-Dried Chicken Heart, Rosemary Extract

Ingredients are listed heaviest first, and a dog food needs very little salt, so everything after the divider is present in an even smaller amount.

NUTRITION, DRY MATTER
NUTRIENT AS FED DRY M. READING
PROTEIN 25.0% 27.8% TYPICAL
FAT 14.0% 15.6% n/a
FIBRE 5.0% 5.6% n/a
CARB (EST.) 40.0% 44.4% HIGH
STARCH RATIO 40.0% ARCHIVE AVG 37.84%
HOW MUCH TO FEED
PER DAY
--
KCAL
THIS FOOD
--
CUPS / DAY

Calculated from the resting energy formula vets use and this food’s actual calorie density. A starting point to adjust from, not a prescription.

BENCHMARK

Against The Line

Same figures, same method, applied to the rest of the Instinct range and the archive average.

METRIC THIS RECIPE ORIGINAL GRAIN-FREE ARCHIVE AVG
PROTEIN, DM 27.8% 40.0% 32.3%
CARB, DM 44% 27% 39%
STARCH RATIO 40.0% 24.5% 37.84%
KCAL / CUP 428 508 384
RECALL HISTORY // INSTINCT

No FDA Recalls On Record

We have not matched any FDA recall to Instinct. We check the feed daily and this page updates when that changes. See the recall log

SAME LINE

Other Flavours

Protein on a dry matter basis, read the same way.

One honest caveat. These figures are what a label will tell us: protein, starch, the top of the ingredient list, flagged additives and the brand’s recall record. They cannot tell you whether your dog will do well on this food. Allergies, gut sensitivity, age and health conditions all matter more than any of it, and none of them are printed on a bag. If your dog is thriving on a food whose figures read lower than this one, that is not a mistake, and we would not switch on our say-so.

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