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In The Kibble
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PRODUCT LINE

Instinct Be Natural

A line from Instinct

RECIPES REVIEWED
5
AVG PROTEIN, DM
28.0%
AVG STARCH
39%
FDA RECALLS
2

All recipes

5 foods matched · newest first
DEEP DIVE

Inside The Instinct Be Natural Range

Across 5 recipes we review

Protein runs lower than the average kibble we review (28.0% vs 30.1% on a dry matter basis).

100% of recipes lead with a meat, fish or egg ingredient (90% across the site).

0% of recipes are grain-free.

NUTRITION

How The Range Measures Up

this range, lowest to highest its average average of all 2,638 foods we review

Protein, dry matter 28% 28% to 29%
15%site avg 30%50%
Fat, dry matter 17% 16% to 20%
5%site avg 18%30%
Starch, as fed 39% 37% to 40%
10%site avg 37%60%
Kcal per cup 433 418 to 468
250site avg 395600

Starch is our estimate from the guaranteed analysis, since no manufacturer prints it. How we work it out

INGREDIENTS

What Goes In The Bowl

Chicken 100% 59%
Fish 100% 37%
Turkey 60% 21%
Lamb 40% 15%
Beef 20% 18%

Share of recipes that list each animal protein as an ingredient, not counting oils, fats or flavorings. Useful if your dog has a food sensitivity.

Ingredients Some Owners Avoid

By-products 0% 13%
Artificial colors 0% 2%
Chemical preservatives 0% 10%
Corn 0% 16%
Wheat 0% 14%
Soy 0% 10%

These are not unsafe. They are listed because readers ask about them.

LIFE STAGE
  • All Life Stages4
  • Puppy1
BREED SIZE
  • All Breeds5
RECALL HISTORY // INSTINCT

2 FDA Recalls On Record

JUL 24, 2015
SALMONELLA

Instinct® Raw Chicken Formula for dogs

FEB 15, 2013
PLASTIC PIECES

Pet food

See the recall log

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