Protein runs lower than the average kibble we review (24.1% vs 30.1% on a dry matter basis).
Starch is higher than average, at 44% of the food as fed.
0% of recipes lead with a meat, fish or egg ingredient (89% across the site).
0% of recipes are grain-free.
this range, lowest to highest its average average of all 3,089 foods we review
Starch is our estimate from the guaranteed analysis, since no manufacturer prints it. How we work it out
Share of recipes that list each animal protein as an ingredient, not counting oils, fats or flavorings. Useful if your dog has a food sensitivity.
These are not unsafe. They are listed because readers ask about them.
Kibbles 'n Bits is a budget dry dog food brand known for mixing crunchy kibble with softer, meaty bits. It is marketed by Post Consumer Brands, whose pet food unit operates as For All Tails Pet Care, part of Post Holdings. 1, 2, 3
When Post bought the brand in 2023, the deal included company-owned pet food plants in Lawrence, Kansas, and Meadville, Pennsylvania, plus a manufacturing and distribution site in Bloomsburg, Pennsylvania. Wikipedia says the Lawrence plant makes Kibbles 'n Bits. The brand says its food is made in the USA with globally sourced ingredients. 4, 3, 5
Quaker Oats launched Kibbles 'n Bits in 1981 as a dual-texture dog food. Heinz bought it in 1995, and the brand later passed to Del Monte Foods (renamed Big Heart Pet Brands), which J.M. Smucker bought in 2015. Post Holdings bought the brand from Smucker as part of a $1.2 billion pet food deal that closed on April 28, 2023. 3, 6
In February 2018, J.M. Smucker voluntarily recalled several Kibbles 'n Bits canned wet foods and variety packs after low levels of pentobarbital were found in them. Smucker traced the problem to one supplier and one minor ingredient at a single plant. The brand's current lineup is dry food only. 7, 3
Researched from the sources above. Spotted something out of date? Tell us.
Certain canned dog food (market withdrawal, deemed a recall by FDA Mar 2018)
Kibbles 'n Bits teamed up with Char-Griller and bull rider J.B. Mauney on a grilling-season sweepstakes promoting its Triple Steak Flavor dry dog food, sold at Walmart and other major retailers. Post Consumer Brands
Post Holdings reported that fiscal 2025 pet food sales fell 11% to $1.6 billion. It said Kibbles 'n Bits showed strong consumption volume compared with the prior year. GlobalPETS
Post announced seven new pet foods, including Kibbles 'n Bits Triple Steak Flavor. The company describes it as a high-protein adult dry food with three steak-shaped bits in Ribeye, Filet and NY Strip flavors, and it launched at Walmart. Post Consumer Brands
Ten everyday foods. Safe, In Moderation or Never. No googling, no second guesses. Then share your score with your friends, however embarrassing it turns out to be.
115 foods in the deck. Grapes are in there. So is cheese.
Ten foods, one at a time. Call each one Safe, In Moderation or Never, then flip the card to see if you had it right. The ones you miss are listed at the end.
Keys: 1 Safe 2 Moderation 3 Never Enter Next
Copied. Paste it anywhere your friends will see it.
Want the reason behind every answer? The 80-page e-book, $7.99
Now, is your dog's food any good?
Look it up: estimated starch, calories per cup and every ingredient, for 3,091 foods.
