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In The Kibble
My dogs
BRAND

Kismet

Privately heldSince 2024Los Angeles, CA

RECIPES REVIEWED
3
AVG PROTEIN, DM
26.9%
AVG STARCH
37%
FDA RECALLS
None since 2012

All recipes

3 foods matched · newest first
DEEP DIVE

Inside The Kismet Range

Across 3 recipes we review

Protein runs lower than the average topper we review (26.9% vs 44.8% on a dry matter basis).

Starch is higher than average, at 37% of the food as fed.

100% of recipes lead with a meat, fish or egg ingredient (89% across the site).

100% of recipes are grain-free.

NUTRITION

How The Range Measures Up

this range, lowest to highest its average average of all 3,089 foods we review

Protein, dry matter 27% 27% to 27%
15%site avg 45%50%
Fat, dry matter 21% 20% to 22%
5%site avg 18%30%
Starch, as fed 37% 37% to 38%
10%site avg 11%60%

Starch is our estimate from the guaranteed analysis, since no manufacturer prints it. How we work it out

INGREDIENTS

What Goes In The Bowl

Chicken 67% 56%
Beef 33% 19%

Share of recipes that list each animal protein as an ingredient, not counting oils, fats or flavorings. Useful if your dog has a food sensitivity.

Ingredients Some Owners Avoid

By-products 0% 13%
Artificial colors 0% 1%
Chemical preservatives 0% 9%
Corn 0% 15%
Wheat 0% 13%
Soy 0% 10%

These are not unsafe. They are listed because readers ask about them.

BREED SIZE
  • All Breeds3
SPECIAL DIETS
  • Grain-free (no wheat, corn, rice, barley or oats)3
THE COMPANY

About Kismet

Ownership
Privately held
Founded
2024
Headquarters
Los Angeles, CA

Who Makes It

Kismet is a dog food and pet lifestyle brand co-founded by Chrissy Teigen and John Legend, with veterinarian Dr. Kwane Stewart as chief veterinary officer and Mathé Young Mosny as CEO. It sells dry food with freeze-dried pieces it calls "nugs," plus treats, toppers and merchandise. The company says its recipes include pre- and probiotics and support gut health. 1, 2

Where It Is Made

Kismet says its foods are made in the USA. The company has not publicly named the plant that makes its food or said whether it runs its own facility. 3, 4

History

Kismet launched on May 1, 2024, selling direct to consumers at kismetpets.com. It went on sale on Chewy in December 2024 and reached nearly 1,000 PetSmart stores in September 2026, its first time on pet specialty shelves. 5, 6, 2

Worth Knowing

The company says a 45 day trial run by a third-party veterinary lab found that every dog improved in at least one of six gut health markers. Through its Kismet Cares program, the brand says part of each purchase supports Project Street Vet and Paws for Life. 7, 1

  1. pet-insight.com/chrissy-teigen-and-john-legend-launch-dog-brand-kismet
  2. petage.com/chrissy-teigen-john-legend-gut-health-kismet-petsmart-stores
  3. petsmart.com/featured-brands/kismet
  4. wagwalking.com/product-guides/reviews/dog-food/kismet-dog-food
  5. petage.com/chrissy-teigen-john-legend-launch-kismet-premium-dog-food-lifestyle-goods-for-modern-pet-parents
  6. petage.com/chrissy-teigen-john-legend-pet-lifestyle-brand-kismet-launches-on-chewy
  7. kismetpets.com/blogs/articles/we-clinically-tested-kismet-the-results-are-in

Researched from the sources above. Spotted something out of date? Tell us.

RECALL HISTORY // KISMET

No Recalls In Our Record Since 2012

Our log holds FDA dog food recall notices from 2012 on, so this is not a guarantee that Kismet has never had one. See the recall log

NEWS & PRESS

What Kismet Has Announced

SEP 26, 2026
NEW PRODUCT Chrissy Teigen and John Legend Expand Gut Health Dog Food Brand Kismet to PetSmart Stores

Kismet went on sale in nearly 1,000 PetSmart stores, its first pet specialty retailer. The launch includes new Kismet Daily functional toppers that only PetSmart carries. Pet Age

JUL 14, 2025
NEWS What if your dog's food did more than fill their bowl?

Kismet published results of a 45 day gut health trial of its two dry recipes, run by a third-party veterinary lab. The company says all dogs improved in at least one of six gut health markers. Kismet

DEC 3, 2024
NEWS Chrissy Teigen, John Legend Pet Lifestyle Brand Kismet Launches on Chewy

Kismet's full range of dry foods and treats went on sale on Chewy, with more products expected in early 2025. Pet Age

MAY 6, 2024
LAUNCH John Legend, Chrissy Teigen launch Kismet pet brand

Retail Dive reported on the couple's first joint business, priced from $17.99 to $89.99 and sold direct on the brand's website. The recipes were developed with board-certified veterinary nutritionists. Retail Dive

MAY 1, 2024
LAUNCH Chrissy Teigen, John Legend Launch Kismet Premium Dog Food, Lifestyle Goods for Modern Pet Parents

Chrissy Teigen and John Legend launched Kismet with two dry food recipes, treats and merchandise sold at kismetpets.com. Dr. Kwane Stewart joined as chief veterinary officer. Pet Age

MAY 1, 2024
LAUNCH Chrissy Teigen and John Legend launch dog brand Kismet

The article covers the launch of Chicken & Barley and Salmon & Brown Rice dry foods plus beef and salmon treats. It names Mathé Young Mosny as CEO. Pet Insight

All Kismet news →

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