Kismet
Inside The Kismet Range
Protein runs lower than the average topper we review (26.9% vs 44.8% on a dry matter basis).
Starch is higher than average, at 37% of the food as fed.
100% of recipes lead with a meat, fish or egg ingredient (89% across the site).
100% of recipes are grain-free.
How The Range Measures Up
this range, lowest to highest its average average of all 3,089 foods we review
Starch is our estimate from the guaranteed analysis, since no manufacturer prints it. How we work it out
What Goes In The Bowl
Share of recipes that list each animal protein as an ingredient, not counting oils, fats or flavorings. Useful if your dog has a food sensitivity.
Ingredients Some Owners Avoid
These are not unsafe. They are listed because readers ask about them.
- All Breeds3
- Grain-free (no wheat, corn, rice, barley or oats)3
About Kismet
- Ownership
- Privately held
- Founded
- 2024
- Headquarters
- Los Angeles, CA
Who Makes It
Kismet is a dog food and pet lifestyle brand co-founded by Chrissy Teigen and John Legend, with veterinarian Dr. Kwane Stewart as chief veterinary officer and Mathé Young Mosny as CEO. It sells dry food with freeze-dried pieces it calls "nugs," plus treats, toppers and merchandise. The company says its recipes include pre- and probiotics and support gut health. 1, 2
Where It Is Made
Kismet says its foods are made in the USA. The company has not publicly named the plant that makes its food or said whether it runs its own facility. 3, 4
History
Kismet launched on May 1, 2024, selling direct to consumers at kismetpets.com. It went on sale on Chewy in December 2024 and reached nearly 1,000 PetSmart stores in September 2026, its first time on pet specialty shelves. 5, 6, 2
Worth Knowing
The company says a 45 day trial run by a third-party veterinary lab found that every dog improved in at least one of six gut health markers. Through its Kismet Cares program, the brand says part of each purchase supports Project Street Vet and Paws for Life. 7, 1
- pet-insight.com/chrissy-teigen-and-john-legend-launch-dog-brand-kismet
- petage.com/chrissy-teigen-john-legend-gut-health-kismet-petsmart-stores
- petsmart.com/featured-brands/kismet
- wagwalking.com/product-guides/reviews/dog-food/kismet-dog-food
- petage.com/chrissy-teigen-john-legend-launch-kismet-premium-dog-food-lifestyle-goods-for-modern-pet-parents
- petage.com/chrissy-teigen-john-legend-pet-lifestyle-brand-kismet-launches-on-chewy
- kismetpets.com/blogs/articles/we-clinically-tested-kismet-the-results-are-in
Researched from the sources above. Spotted something out of date? Tell us.
No Recalls In Our Record Since 2012
Our log holds FDA dog food recall notices from 2012 on, so this is not a guarantee that Kismet has never had one. See the recall log
What Kismet Has Announced
Kismet went on sale in nearly 1,000 PetSmart stores, its first pet specialty retailer. The launch includes new Kismet Daily functional toppers that only PetSmart carries. Pet Age
Kismet published results of a 45 day gut health trial of its two dry recipes, run by a third-party veterinary lab. The company says all dogs improved in at least one of six gut health markers. Kismet
Kismet's full range of dry foods and treats went on sale on Chewy, with more products expected in early 2025. Pet Age
Retail Dive reported on the couple's first joint business, priced from $17.99 to $89.99 and sold direct on the brand's website. The recipes were developed with board-certified veterinary nutritionists. Retail Dive
Chrissy Teigen and John Legend launched Kismet with two dry food recipes, treats and merchandise sold at kismetpets.com. Dr. Kwane Stewart joined as chief veterinary officer. Pet Age
The article covers the launch of Chicken & Barley and Salmon & Brown Rice dry foods plus beef and salmon treats. It names Mathé Young Mosny as CEO. Pet Insight
Think You Know What Your Dog Can Eat?
Ten everyday foods. Safe, In Moderation or Never. No googling, no second guesses. Then share your score with your friends, however embarrassing it turns out to be.
115 foods in the deck. Grapes are in there. So is cheese.
Think You
Know?
Ten foods, one at a time. Call each one Safe, In Moderation or Never, then flip the card to see if you had it right. The ones you miss are listed at the end.
Keys: 1 Safe 2 Moderation 3 Never Enter Next
Copied. Paste it anywhere your friends will see it.
Want the reason behind every answer? The 80-page e-book, $7.99
Now, is your dog's food any good?
Look it up: estimated starch, calories per cup and every ingredient, for 3,091 foods.