Protein runs lower than the average topper we review (29.9% vs 45.6% on a dry matter basis).
Starch is higher than average, at 33% of the food as fed.
100% of recipes lead with a meat, fish or egg ingredient (89% across the site).
50% of recipes are grain-free.
this range, lowest to highest its average average of all 3,126 foods we review
Starch is our estimate from the guaranteed analysis, since no manufacturer prints it. How we work it out
Share of recipes that list each animal protein as an ingredient, not counting oils, fats or flavorings. Useful if your dog has a food sensitivity.
These are not unsafe. They are listed because readers ask about them.
Earth Animal is a Connecticut pet company founded by Dr. Bob and Susan Goldstein that makes Wisdom air-dried dog food, No-Hide chews, and natural remedies and supplements for dogs and cats. It is a Certified B Corporation and says it gives 1% of annual net sales to environmental and animal welfare causes. 1, 2
Wisdom dog food is made at Riverstone, Earth Animal's own manufacturing facility in Maryland, rather than by an outside co-packer. The plant earned SQF Edition 9 certification for pet food manufacturing after a July 2021 audit, and the company says it holds finished product until third-party microbial tests come back negative. 3
Earth Animal was founded in 1979 by Dr. Bob and Susan Goldstein. In 2018 the company signed a multimillion dollar deal to take over production at a certified organic, USDA-compliant food plant in Westminster, Maryland, where it already had products made. The Wisdom dog food line launched later that year. 1, 4
Dog Food Advisor lists no recalls for Earth Animal dog food through October 2026. In 2026, the Wisdom Air-Dried From the Air recipe (quail, duck and goose) won third place in the Sustainable Pet category of the Global Pet Expo New Products Showcase. 5, 6
Researched from the sources above. Spotted something out of date? Tell us.
Our log holds FDA dog food recall notices from 2012 on, so this is not a guarantee that Earth Animal has never had one. See the recall log
Wisdom Air-Dried From the Air by Earth Animal took third place in the Sustainable Pet category at the 2026 Global Pet Expo New Products Showcase. Pet Age
CEO Stewart Shanley was named to Big Path Capital's 2024 MO 100 CEOs Impact Ranking. The release describes Earth Animal as a Southport, Connecticut B Corp founded in 1979. PR Newswire
Earth Animal announced a US holiday contest offering a year's supply of Wisdom Air-Dried Dog Food or No-Hide Rolls as grand prizes. It ran through January 31, 2024. PR Newswire
Ten everyday foods. Safe, In Moderation or Never. No googling, no second guesses. Then share your score with your friends, however embarrassing it turns out to be.
115 foods in the deck. Grapes are in there. So is cheese.
Ten foods, one at a time. Call each one Safe, In Moderation or Never, then flip the card to see if you had it right. The ones you miss are listed at the end.
Keys: 1 Safe 2 Moderation 3 Never Enter Next
Copied. Paste it anywhere your friends will see it.
Want the reason behind every answer? The 80-page e-book, $7.99
Now, is your dog's food any good?
Look it up: estimated starch, calories per cup and every ingredient, for 3,128 foods.
