Edgard & Cooper

Who Makes It

Edgard & Cooper is a Belgian premium pet food brand owned by General Mills, sold in the US only through PetSmart. Its US range includes dry food, wet food and treats, and the company says its recipes use fresh meat, whole fruits and vegetables and no meat meal. ^{1, 2}

Where It Is Made

According to the brand's US FAQ, its dry food is made in the United States, its wet food in Denmark and its treats in Germany. The brand does not name the plants or say whether it owns them. ³

History

Koen Bostoen, Louis Chalabi and Jürgen Degrande founded Edgard & Cooper in Kortrijk, Belgium, in 2016. General Mills bought the brand in April 2024 and runs it as a separate unit led by the founders. The brand launched in the US in July 2025 through an exclusive partnership with PetSmart. ^{4, 1}

Worth Knowing

General Mills says Edgard & Cooper had estimated 2023 retail sales of more than 100 million euros across 13 European markets. PetSmart's US lineup includes grain-free dry and wet recipes for puppies, adults and seniors. ^{4, 5}

1. generalmills.com/news-and-stories/press-releases/general-mills-accelerates-growth-with-blue-buffalo-expansion-into-fresh-and-edgard-cooper-us-launch
2. prnewswire.com/news-releases/petsmart-expands-premium-pet-nutrition-offerings-through-exclusive-partnership-with-edgard--cooper-302503859.html
3. us.edgardcooper.com/pages/frequently-asked-questions
4. generalmills.com/news/press-releases/general-mills-advances-accelerate-strategy-and-expands-pet-food-portfolio
5. petsmart.com/featured-brands/edgard-and-cooper

Researched from the sources above. Spotted something out of date? Tell us.