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In The Kibble
My dogs

Ingredient file // Ingredient

Brown Rice Flour

Our read // In our catalog

In 1 of every 321 foods we track

Share of foods that list it

0%

7 of the 2,250 foods we track, from 2 brands. All wet dog food.

Each square is 1% of the catalog

Where it sits on the label

Median position 4. In the top five of 6 foods, so it is usually a main ingredient.

Top five List position, heaviest first

Above the salt

100%

Almost always listed before the salt, so there is more of it than a pinch.

Price per lb

Foods with it $2.63
All foods $3.24

Median of the cheapest bag price across 4 priced foods, 19% below the catalog. The price is the food's, not the ingredient's.

Who leans on it

86%

of the foods that list it are from NutriSource. 2 brands use it in total.

Who uses it

Brands, best sellers and the company it keeps

Top brands, by foods that list it

  1. NutriSource 6
  2. Abound 1

Usually listed with, share of the foods that list it

  1. Barley 86%
  2. Dried Egg Product 86%
  3. Natural Flavor 71%
  4. Chicken 57%
  5. Chicken Broth 57%
  6. Chicken Liver 57%
  7. Lamb 29%
  8. Beef 29%
  9. Beef Broth 29%
  10. Salmon Oil 29%
  11. Lamb Broth 14%
  12. Animal Liver 14%

On the shelf

Foods that list it

7 foods in our reviews list it. Here are some of them.

An ingredient on its own tells you very little. What matters is how much of it there is and where it sits in the list. That is why we weigh the top five rather than reacting to any single name further down. Back to the wiki

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