Joyride Dogs expands its single-ingredient freeze-dried treat line

What happened

Joyride Dogs, a Los Angeles company best known for dog gear, announced on October 16, 2026 that it is expanding its collection of single-ingredient treats. The announcement came in a press release distributed through PR Newswire.

According to the release, the line includes freeze-dried meats and organs in chicken, beef, turkey, pork, lamb and fish, along with an assortment of natural chews. The company says the products can be given as treats or used as food toppers, and it describes the collection as being for both dogs and cats.

What is new or different

The main point is the format: each treat is meant to contain one ingredient, a single animal protein or organ, freeze-dried. The brand says all items are sourced and manufactured in the USA.

The release pitches the line as an answer to what it calls mystery treats. The company's founder, identified in the release only as Sam, said: "Pet parents shouldn't have to play detective with a bag of treats." The release also quotes the founder saying: "If I wouldn't feel good giving something to my own dogs, I don't want to sell it."

The release does not list which specific items are new in this expansion and which were already on sale, and it gives no prices, bag sizes or launch dates for individual products. It also does not say whether the line is sold outside the brand's own website. Those details are unclear for now.

What it means if you use this brand

We do not review Joyride Dogs products, so we have no label scores for this line. These are treats and toppers, not complete meals, and the release does not claim otherwise. Single-ingredient freeze-dried meats are usually rich, so they are often fed in small amounts next to a complete and balanced diet.

If your dog does well on one protein and not on another, a single-ingredient format can make it easier to see exactly what your dog is eating. It does not, on its own, mean a treat suits every dog. If your dog is on a special diet from your vet, ask your vet before adding any topper.

The release also mentions that the company says it serves more than one million customers and has given over $300,000 to dog rescues. That has nothing to do with what is in the bag.

What to check on the bag

Read the ingredient list. A truly single-ingredient treat should list one item, such as beef liver or turkey hearts, and nothing else. Watch for added preservatives, flavorings or coatings.

Look for the treat or supplement statement. Treats and toppers are normally labeled for intermittent or supplemental feeding only. They are not a complete diet.

Check the origin wording. "Made in the USA" and "sourced in the USA" are separate claims, and the brand says both apply here. See whether each bag states both.

For freeze-dried raw meat, look for safe handling instructions and storage guidance once the bag is open. Wash your hands after handling, especially if anyone in your home is very young, elderly or has a weak immune system.