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NOW FRESH

Now Fresh Grain-Free Large Breed Adult Recipe Dry Dog Food

Top 5 ingredients of Now Fresh Grain-Free Large Breed Adult Recipe Dry Dog Food are Deboned Turkey, Whole Dried Egg, Potatoes, Peas, and Potato Flour. According to the guaranteed analysis, we calculated the starch ratio as 40.0%.

Composition of one cup as fed: protein 27.0%, fat 13.0%, fibre 4.0%, moisture 10.0%, ash, assumed 6.0%, starch, derived 40.0%
27%
13%
10%
40%
  • protein
  • fat
  • fibre
  • moisture
  • ash, assumed
  • starch, derived
Starch works out at 40.0% of this cup, close to the site average. Protein comes in at 27.0%. One cup carries 363 kcal.
PROTEIN
27.0%
STARCH, DERIVED
40.0%
KCAL / CUP
363
Compare With Another Food

Ingredient Wiki

FIRST 4 OF 60 COMPONENTS

Guaranteed
Analysis

As printed on the bag, measured “as fed”

Calories
3,301 kcal/kg
Crude Protein (min.)
27.0%
Crude Fat (min.)
13.0%
Crude Fiber (max.)
4.0%
Moisture (max.)
10.0%
Starch ratio (calculated)
40.0%

363 kcal per cup. This food is 90% dry matter. The conversion alongside removes the water so it can be compared with any other food, wet or dry.

Full Ingredient
Declaration

Exactly as the bag prints it, heaviest first

SALT DIVIDER

De-boned Turkey, Whole Dried Egg, Potatoes, Peas, Potato Flour, Tapioca, Natural Flavour, Flaxseed, De-boned Salmon, De-boned Duck, Pea Fibre, Apples, Sweet Potatoes, Dicalcium Phosphate, Canola Oil (Preserved with Mixed Tocopherols), Coconut Oil (Preserved with Mixed Tocopherols), Alfalfa, Carrots, Pumpkin, Bananas, Blueberries, Cranberries, Blackberries, Papayas, Lentil Beans, Broccoli, Spinach, Squash, Pomegranate, Dried Chicory Root, Calcium Carbonate, Sodium Chloride*The Salt Divider. Ingredients are listed heaviest first, and a dog food needs very little salt, so everything after this point is present in an even smaller amount., Potassium Chloride, Vitamins (Vitamin A Supplement, Vitamin D3 Supplement, Vitamin E Supplement, Niacin, L-ascorbyl-2-polyphosphate (A Source Of Vitamin C), D-calcium Pantothenate, Thiamine Mononitrate, Beta-carotene, Riboflavin, Pyridoxine Hydrochloride, Folic Acid, Biotin, Vitamin B12 Supplement), Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Zinc Oxide, Manganese Proteinate, Copper Sulphate, Ferrous Sulphate, Calcium Iodate, Manganous Oxide, Selenium Yeast), Taurine, Dl-methionine, L-lysine, Glucosamine Hydrochloride, Dried Lactobacillus Acidophilus Fermentation Product, Dried Enterococcus Faecium Fermentation Product, New Zealand Green Mussels, Yucca Schidigera Extract, Chondroitin Sulphate, L-carnitine, Dried Rosemary, Green Tea Extract, Peppermint, Parsley, Rosehips, Zedoary, Dandelion, Chamomile, Ginger, Turmeric, Fennel, Juniper Berries, Licorice, Cardamom, Cloves

Ingredients are listed heaviest first, and a dog food needs very little salt, so everything after the divider is present in an even smaller amount.

NUTRITION, DRY MATTER
NUTRIENT AS FED DRY M. READING
PROTEIN 27.0% 30.0% HIGH
FAT 13.0% 14.4% n/a
FIBRE 4.0% 4.4% n/a
CARB (EST.) 40.0% 44.4% HIGH
STARCH RATIO 40.0% ARCHIVE AVG 37.84%
HOW MUCH TO FEED
PER DAY
--
KCAL
THIS FOOD
--
CUPS / DAY

Calculated from the resting energy formula vets use and this food’s actual calorie density. A starting point to adjust from, not a prescription.

BENCHMARK

Against The Line

Same figures, same method, applied to the rest of the Now Fresh range and the archive average.

METRIC THIS RECIPE GRAIN-FREE PUPPY DOG ARCHIVE AVG
PROTEIN, DM 30.0% 31.1% 32.3%
CARB, DM 44% 38% 39%
STARCH RATIO 40.0% 34.5% 37.84%
KCAL / CUP 363 412 384
RECALL HISTORY // NOW FRESH

No FDA Recalls On Record

We have not matched any FDA recall to Now Fresh. We check the feed daily and this page updates when that changes. See the recall log

One honest caveat. These figures are what a label will tell us: protein, starch, the top of the ingredient list, flagged additives and the brand’s recall record. They cannot tell you whether your dog will do well on this food. Allergies, gut sensitivity, age and health conditions all matter more than any of it, and none of them are printed on a bag. If your dog is thriving on a food whose figures read lower than this one, that is not a mistake, and we would not switch on our say-so.

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