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Victor Purpose Grain Free Hero Canine Dry Dog Food

Top 5 ingredients of Victor Purpose Grain Free Hero Canine Dry Dog Food are Beef Meal, Peas, Sweet Potato, Chicken Fat (preserved with Mixed Tocopherols), and Menhaden Fish Meal (Source of DHA-Docosahexaenoic Acid). According to the guaranteed analysis, we calculated the starch ratio as 32.2%.

Composition of one cup as fed: protein 33.0%, fat 16.0%, fiber 3.8%, moisture 9.0%, ash, assumed 6.0%, starch, derived 32.2%
33%
16%
9%
32%
  • protein
  • fat
  • fiber
  • moisture
  • ash, assumed
  • starch, derived
Starch works out at 32.2% of this cup, below the kibble average. Protein comes in at 33.0%. One cup carries 383 kcal.
PROTEIN
33.0%
STARCH, DERIVED
32.2%
KCAL / CUP
383
Compare With Another Food

Ingredient Wiki

FIRST 5 OF 54 COMPONENTS

Guaranteed
Analysis

As printed on the bag, measured “as fed”

Calories
3,602 kcal/kg
Crude Protein (min.)
33.0%
Crude Fat (min.)
16.0%
Crude Fiber (max.)
3.8%
Moisture (max.)
9.0%
Starch ratio (calculated)
32.2%

383 kcal per cup.

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Full Ingredient
Declaration

Exactly as the bag prints it, heaviest first

SALT DIVIDER

Beef Meal, Peas, Sweet Potato, Chicken Fat (preserved with Mixed Tocopherols), Menhaden Fish Meal (Source of DHA-Docosahexaenoic Acid), Blood Meal Conventionally Dried, Garbanzo Beans, Pork Meal, Yeast Culture, Dehydrated Alfalfa Meal, Natural Flavor, Potassium Chloride, Carrot Powder, Tomato Pomace, Salt*The Salt Divider. Ingredients are listed heaviest first, and a dog food needs very little salt, so everything after this point is present in an even smaller amount., Organic Dried Seaweed Meal, Taurine, Choline Chloride, Calcium Stearate, Zinc Methionine Complex, Glucosamine Hydrochloride, Vitamin E Supplement, DL-Methionine, Iron Amino Acid Complex, Hydrolyzed Yeast, Chondroitin Sulfate, Manganese Amino Acid Complex, Silicon Dioxide, L-Carnitine, Selenium Yeast, Brewers Dried Yeast, Copper Sulfate, Niacin Supplement, Vitamin B12 Supplement, Vitamin A Supplement, D-Calcium Pantothenate, Mono and Diglycerides of Fatty Acids, Thiamine Mononitrate, Biotin, Yucca Schidigera Extract, Calcium Carbonate, Riboflavin Supplement, Calcium Iodate, Pyridoxine Hydrochloride, Vitamin D3 Supplement, Tetrasodium Pyrophosphate, Rosemary Extract, Green Tea Extract, Spearmint Extract, Inulin, Lecithin, Folic Acid, Dried Bacillus coagulans Fermentation Product, Dried Bacillus subtilis Fermentation Product

Ingredients are listed heaviest first, and a dog food needs very little salt, so everything after the divider is present in an even smaller amount.

NUTRITION, DRY MATTER
NUTRIENT AS FED DRY M. READING
PROTEIN 33.0% 36.3% HIGH
FAT 16.0% 17.6% n/a
FIBER 3.8% 4.2% n/a
CARB (EST.) 32.2% 35.4% TYPICAL
STARCH RATIO 32.2% KIBBLE AVG 38.0%
PRICE BY BAG SIZE

What a bag costs

BAG LOWEST PRICE PER LB WHERE
5 lb $17.49 $3.50 Amazon
30 lb $70.29 $2.34 Chewy

Prices are from our check on Sep 28. Prices change often; the store’s price at checkout is the one that counts. We may earn a commission on some links.

HOW MUCH TO FEED

Daily portion calculator

Weight
45 lb
Weight goal
OF THIS FOOD, PER DAY
2.8CUPS
    1,076 kcal299 g

    Calculated from the resting energy formula vets use and this food’s actual calorie density (383 kcal per cup). A starting point to adjust from, not a prescription.

    RECALL HISTORY // VICTOR

    4 FDA Recalls On Record

    NOV 9, 2023
    SALMONELLA KIAMBU HUMAN OUTBREAK

    FDA and CDC investigation notice for Mid America Pet Food dog and cat foods Matched by brand. The notice lists the exact products and lots.

    NOV 9, 2023
    SALMONELLA KIAMBU, LINKED TO 7 HUMAN ILLNESSES

    All dog and cat foods with best-by before 10/31/2024 (expansion) Matched by brand. The notice lists the exact products and lots.

    OCT 30, 2023
    SALMONELLA

    Select Beef Meal & Brown Rice Formula dry dog food, three lots Matched by brand. The notice lists the exact products and lots.

    SEP 3, 2023
    SALMONELLA

    Hi-Pro Plus dry dog food, one lot, 5 lb Matched by brand. The notice lists the exact products and lots.

    3 of these fell in the last three years. See the recall log

    One honest caveat. These figures are what a label will tell us: protein, starch, the top of the ingredient list, flagged additives and the brand’s recall record. They cannot tell you whether your dog will do well on this food. Allergies, gut sensitivity, age and health conditions all matter more than any of it, and none of them are printed on a bag. If your dog is thriving on a food whose figures read lower than this one, that is not a mistake, and we would not switch on our say-so.

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