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BRAND VS BRAND · KIBBLE

Blue Buffalo vs Purina

Blue Buffalo vs Purina: a bag of each brand facing off on an arcade fighting-game screen

Blue Buffalo against Purina, measured across 108 and 105 kibble recipes: 27.7% vs 27.1% protein and 36% vs 35% starch, as fed.

THE SHORT VERSION

How They Differ

  • Protein is close: 27.7% for Blue Buffalo and 27.1% for Purina as fed.
  • Starch is similar, about 36% for Blue Buffalo and 35% for Purina as fed.
AT A GLANCE

Side by Side

Measure Blue Buffalo Purina Average kibble
Kibble recipes compared 108 105 1,742 in total
Protein, as fed 27.7%18.0% to 46.0% 27.1%18.0% to 34.0% 27.2%
Fat, as fed 13.9%9.0% to 20.0% 14.4%8.0% to 20.0% 14.4%
Starch, as fedEstimated, not measured. It is what is left of the guaranteed analysis once protein, fat, fiber and moisture are taken out, with ash assumed at 6%. That leftover is mostly starch but also carries sugars and the fiber a crude-fiber test misses, so read it as a close estimate rather than an exact figure. Measured as fed, the same basis as the bag. 36%14% to 49% 35%21% to 50% 37%
Calories per cup 387323 to 479 408280 to 534 398
Meat, fish or egg listed first 100% 88%
Grain-free recipes 1% 4%
Most used proteins Chicken 70%, Fish 65%, Egg 45% Chicken 76%, Fish 51%, Egg 50%
Recipes with corn, wheat, soy Corn 0%, Wheat 0%, Soy 0% Corn 80%, Wheat 65%, Soy 70%
By-products 0% 69%
FDA recalls, last 5 years None2 older in the archive 3Latest 20233 older in the archive
Made by General Mills Nestlé Purina

Brand figures are averages over every kibble recipe we review from that brand, with the lowest and highest recipe underneath. Freeze-dried, frozen, wet food and toppers are left out so the numbers compare like with like, and so are prescription diets, which are fed for a medical condition on a vet's advice. Everything is as fed, the way the bag prints it; the switch above the table shows protein and fat on a dry matter basis instead, which takes the water out so foods of different moisture compare evenly. Why we use as fed.

HEAD TO HEAD

The Closest Matching Recipes

Brand averages hide the recipe you would actually buy. These are the pairs that come closest on protein, fat and starch, preferring recipes built on the same main protein, which is where a like-for-like choice gets made.

CHOOSING

Which Fits Your Dog

  • Blue Buffalo has fewer FDA recalls in our record over the last five years (0 against 3). Read the list below before counting it against Purina: most recalls cover a few lots, not a whole range.
  • The brands overlap more than the averages suggest: Blue Buffalo runs from 18% to 46% protein as fed and Purina from 18% to 34%, so the right recipe matters more than the name on the bag.
SAFETY

Recall History

FDA recall notices from the last five years that name the brand or its maker. Older notices sit in each brand's archive below: still on the record, but not counted, since a recall that old says more about how a company used to run than how it runs now.

Blue Buffalo

No FDA recalls in our record for Blue Buffalo in the last five years.

Archive: 2 older recalls
MAR 17, 2017
CONTAINS BEEF THYROID HORMONE

BLUE Wilderness, Rocky Mountain Recipe. Dog food

NOV 25, 2015
SALMONELLA

Blue Wilderness. Cub Size - Wild Chews

Purina

MAR 10, 2023
POTENTIALLY ELEVATED VITAMIN D

Purina Pro Plan Veterinary Diets. EL Elemental dry dog food, two additional lots (expansion)

FEB 8, 2023
POTENTIALLY ELEVATED VITAMIN D

Purina Pro Plan Veterinary Diets. EL Elemental prescription dry dog food (8 lb, 20 lb)

NOV 30, 2022
LABELING ERROR (FDA POSTED 2022-12-02)

Purina Pro Plan Veterinary Diets. PPVD EN Gastroenteric Low Fat wet dog food 13.4 oz cans (contained Purina ONE True Instinct Turkey & Venison)

Archive: 3 older recalls
MAR 9, 2016
MAY NOT CONTAIN RECOMMENDED LEVELS OF ADDED VITAMINS AND MINERALS

Beneful; Purina Pro Plan. Beneful Prepared Meals, Beneful Chopped Blends and Pro Plan Savory Meals 10 oz wet dog food tubs, Best Before Jun-Aug 2017

AUG 30, 2013
POTENTIAL SALMONELLA

Purina ONE beyOnd. Purina ONE beyOnd Our White Meat Chicken & Whole Barley Recipe Adult dry dog food, limited bags

JAN 9, 2013
TRACE ANTIBIOTIC RESIDUE NOT APPROVED IN US (NYSDAM TESTING)

Waggin' Train; Canyon Creek Ranch. All Waggin' Train and Canyon Creek Ranch dog treats (chicken jerky) sold in US (market withdrawal)

WHO MAKES THEM

About the Brands

Blue Buffalo

Blue is the pet food brand of the Blue Buffalo Company, which has been owned by General Mills since 2018. Its dog food lines include Life Protection Formula, Wilderness, Basics, Freedom and the fresh Love Made Fresh range. The company says its recipes start with real meat and exclude corn, wheat, soy and poultry by-product meals.

Based in Wilton, CT, since 2003. Every Blue Buffalo food we review

Purina

Purina is made by Nestlé Purina PetCare, the pet food business of Nestlé, which is based in St. Louis, Missouri. Its dog food brands include Pro Plan, Purina ONE, Dog Chow, Beneful and Alpo.

Based in St. Louis, Missouri, since 1894. Every Purina food we review

KEEP COMPARING

More Brand Comparisons

How we compare: every figure comes from the guaranteed analysis and ingredient list of recipes we review, not from the brands' own claims. Starch is our estimate, since no manufacturer prints it. Figures refreshed October 20, 2026.

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