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Dog Food News

What dog food brands announce, and what we see change on the shelf: new recipes, recipe changes, discontinued foods and company news, each tied to the foods we review.

October 2025

U.S. Figure Skating Welcomes Nulo as Official Pet Food Sponsor

U.S. Figure Skating named Nulo its Official Pet Food partner ahead of the 2026 Winter Olympics. Nulo will also run a pet therapy area at the 2026 U.S. Championships.

Nature's Logic Redefines "Natural" Dog Food with New Pure Naturals Line That Is Actually 100% Natural

Nature's Logic launched Pure Naturals, a line of five high-protein dry dog food recipes: Beef, Chicken, Sardine, Grain-Free Beef and Grain-Free Chicken. The company says the recipes contain no synthetic vitamins or minerals, and the line is sold only through Amazon and Chewy.

The Honest Kitchen Unveils Wholemade: Refreshed Dehydrated Dog Food Line Extends Across All Life Stages

The company rebranded its dehydrated dog food line as Wholemade with new packaging. It also added life stage recipes, including a puppy formula, so the line now covers puppies through seniors.

September 2025

VICTOR Pet Food Launches Bully Fuel Formula to Power Active, Athletic Bully Breeds

VICTOR introduced Bully Fuel, a beef and chicken dry food with 34% protein and 22% fat made for bully breeds. It comes in 15 lb and 40 lb bags.

Eukanuba Celebrates National Service Dog Month, Chosen for Service with Canine Companions

During September 2025, Eukanuba donated $5 to Canine Companions for each Eukanuba product purchased, up to $100,000.

The Most Affordable Way to Upgrade to Human Grade: The Honest Kitchen Launches Essential Clusters

The Honest Kitchen launched Essential Clusters, a lower-priced dry dog food in Chicken, Turkey & Chicken, and Beef & Chicken recipes. It was sold at PetSmart, Amazon and Chewy starting at $24.99 for a 5-pound bag.

Annamaet Petfoods Teams with Pet Solutions Group, Expands in Pet Independent Channel

Annamaet partnered with sales agency Pet Solutions Group to expand distribution among independent pet retailers in the US and Canada.

PetSmart Invites Community to Support PetSmart Charities Pet Hunger Awareness Day

PetSmart said it would donate $1 to PetSmart Charities for every bag of Authority or Simply Nourish dry dog or cat food bought on September 27 and 28, 2025, as part of a campaign for Pet Hunger Awareness Day.

August 2025

Open Farm Expands Freshly Crafted Line With New Recipes and Personalized Meal Plans

Open Farm added 11 fresh dog food recipes across four formats, including meatballs and Goodbowl rolls. It also launched an online Meal Plan Builder.

Petcurean to Debut Line Extension of Award-Winning Now Fresh Good Gravy at SUPERZOO

Petcurean added two Now Fresh Good Gravy grass-fed beef recipes with grains for adult and senior dogs, the first time the company had used beef in a dry recipe. The recipes began shipping in late August 2025 to US and Canadian retailers.

Farmina Pet Foods Genius AI Wins Pet Care Innovation of the Year Award

Farmina's free Genius AI pet care and nutrition chatbot won a Pet Care Innovation of the Year Award.

VICTOR Pet Food Builds Upon Popular Hi-Pro Plus with 3 New Hi-Pro Plus Recipes

VICTOR added Hi-Pro Plus Large Breed Puppy, Small & Medium Breed Puppy and Small Breed Adult recipes to the Hi-Pro Plus line.

July 2025

Farmina Pet Foods Expands U.S. Veterinary Presence with National Distribution Agreement with MWI Animal Health

MWI Animal Health, a Cencora subsidiary, will market and distribute Farmina's VetLife therapeutic diets to veterinary practices across the US.

Eukanuba and Longtime Partner Canine Companions Celebrate 50 Years of Service Dogs

Eukanuba marked the 50th anniversary of Canine Companions, which it has supplied with dog food for more than 30 years.

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